May 1, 2010
Rethink- Playland
Having never heard of Playland till the other day, it is difficult to understand to fully understand the product. However, I think this commercial does a pretty good job for its intended target. I am just making a wise guess, but I assume people who enjoy theme parks don't mind some being silly once in a while, and certainly know what they are getting in to (at least they should!). This ad, humorously, yet effectively shows people's reactions after riding on Playland rides. Personally, I am no fan of amusement parks so I found it a bit silly, but I know that if I went on rides and were willing to let a roller coaster control my vision, I would definitely see the excitement in Playland attractions.
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