Each year, the Oscars, Emmys, Grammys and other award shoes attract millions of viewers around the world. This is an important time for advertising, and media decisions are critical. But why? Why are we as a society so impressed and in awe of those who stand in front of a camera, essentially pretending to be something they are not? Don't get me wrong, I have enormous respect for actors and actresses, and I realize this is not at all an easy way of making a living, but what makes people so good? Why do millions, perhaps billions of people all over the world want to 'act'.
As children, the most common games involve pretending to be something you're not: a firefighter, a ballerina, a soccer player. Why, even from such a young age, do we disguise ourselves? Is there a human subconscious ashamed of admitting who we are, which forces us to mimic others? I'm not really sure, but an interesting point to think about is this: are actors truly talented or do they simply want to hide behind who they truly are, and put on a fake image for the rest of the world to see?
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